If your home is on the market during the holidays, or you are planning to list it sometime in 2013 – keep in mind that lots of eyes are potentially on your home these days.
This time of year, many homes go dark right around six. Others seem to come to life with lights and landscaping décor that send out lots of subtle messages about what the home and the people who live there are all about. Meandering drives through neighborhoods to admire holiday lights are a long-standing tradition in many families on the lookout for homes with the coolest or the classiest or the most extravagant decorations.
In the process, opinions are formed about homes that give off the vibe of being well decorated and well cared for.
So whether you plan or not plan on selling your home in the foreseeable future, keep in mind that the holidays represent a distinct opportunity to cement an impression of your home in the minds of would-be buyers.
Dos and Don’t for Holiday Home Staging
Amy George, an Austin-based home staging expert and owner of Design by Amy emphasizes that the holidays represent a distinct opportunity for home sellers. Anyone who is looking this time of year is probably a serious buyer. Since homes without any holiday decorations tend to raise questions in buyers’ minds, it’s important to enter into the spirit of the season.
The key: Be restrained, tasteful and focus on the principles of staging as they apply to the holidays.
Don’t display anything personal, political or religious.
Do focus on what would-be buyers would see and how they would feel when they look at and enter your home.
Don’t put up outdoor decorations that detract from your home itself – such as large, inflatable Christmas characters.
Do highlight your home and your landscaping with strings of lights that outline your roofline, lighted entryways with wreaths, tree trunks wrapped in lights, and other tasteful holiday touches.
Don’t allow for any holiday-related clutter.
Do make sure your home’s inviting atmosphere includes a pleasant smell, which this time of year can include a hint of one of the many scents of the season.