Krisstina Wise Back to Meet the Team
Who is Krisstina Wise? At first glance you might see her as just the owner of the GoodLife team, Inc. What you might not know about Krisstina is her uncommon ambition and passion towards life as a highly regarded leader, entrepreneur, visionary, national master trainer, business coach, mentor, advisor, role model, athlete, wife and mother.
Krisstina isn’t content to be one of the country’s top real estate brokerages. Though her GoodLife team real estate practice ranks in the top 1% nationwide and she is in demand as a trainer, speaker and coach for leading international real estate companies, Krisstina’s vision is to redefine real estate itself. Through advanced adoption of innovative technologies, an entrepreneurial spirit, a desire to move into new frontiers and a far-reaching commitment to service, her true mission is to dramatically improve, expand and enrich the real estate client experience.
As an entrepreneur, Krisstina launched Agent Elf in 1998. The first ASP real estate systems management and CRM tool, Agent Elf delivered advanced software and a dedication to real estate transformation. It quickly achieved a dominant position in the industry.
In 2005 her next high tech venture was as co-founder of OnePoint Referral, a national online agent-to-agent referral company designed to replace the antiquated fax-and-wait referral system still used by most Realtors®. Instead of just faxing a client’s information to another Realtor® and waiting to hear back, Realtors® using OnePoint Referral automated the entire process. OnePoint Referral vastly improved communication during the agent-to-agent referral process, thereby helping the referring agents collect referral fees at a much higher rate than the old system. The system even enabled clients to rate agents based on service to improve the overall quality of the client experience.
During the same time that Krisstina was innovating new real estate technology, she was also building her business’ brand and technology. Krisstina designed GoodLifeTeam.com to be a perfect match for high-tech Austin. Sprinting beyond the antiquated systems common in the tradition-bound world of real estate, Krisstina’s web strategy embraces google, yahoo, trulia, craigslist, itunes, iphones, blogs, chats, webinars, text messaging, instant messaging, podcasting and interactive maps. There’s even wireless internet access throughout the renovated warehouse office in East Austin including the peaceful outdoor zen space.
Then there’s the personal, one-on-one service, the kind that no technology can replace. The GoodLife team models itself after the world’s top service companies, with an emphasis on unrivaled service and hospitality. Krisstina’s bookshelf is full of tomes on service secrets. In team meetings they regularly study videos on customer service and uncommon business practices. In quiet annual retreats they explore new service frontiers, as a result, team members go out of their way to take care of GoodLife team clients’ needs; quite often well beyond real estate transactions.
When Krisstina isn’t leading her team or envisioning new real estate technology ventures, she is a leading business and real estate trainer, often conducting two-day seminars for hundreds of the country’s top real estate agents. She more recently added consulting and one-on-one coaching to her repertoire.
In her free time, Krisstina is busy raising two teenagers with her husband and business partner, Garry, training for marathons and giving back to the community. If you spend any time with her you will hear her say, “I am very lucky. I have an incredible family, a great business and a good life.” Any question where the name of her business comes from? “I want my business to be a way to offer the good life to others. Isn’t that what we are all really after?” As part of the good life, in 2005, she reached a personal milestone by successfully qualifying for and completing the Boston marathon. In 2006, she accepted an invitation to be on the board of directors for Planet Cancer, a non-profit organization that helps young adults with cancer. In 2007, Krisstina chaired planet cancer’s annual fundraiser and was instrumental in increasing the event’s revenue by over 500%. In 2008, she was asked to be chairman of the board of directors of Planet Cancer, a leadership position she took great pride in accepting.
If you ask Krisstina what’s next, you’ll learn more about her uncommon vision. She is working to launch the newest division of the GoodLife team ” Lifestyle Insurance ” and is excited to be able to extend GoodLife peace of mind to yet another domain of real estate. You will also see her big smile as she tells you about the developer division of the GoodLife team. It is a recent launch that is unrivaled in the real estate industry; once again not the common real estate experience. And finally, you will have to think big to be able to envision what she has planned as her next entrepreneurial adventure. She is building a strategy to roll out a national “virtual” real estate company that will truly bring together real estate and the technology of today fused in the 2.0 world to offer real estate agents and consumers the new real estate experience.
We are always looking for uncommon austin real estate agents. If you have a passion for providing extraordinary customer service and want to join team GoodLife, contact Krisstina Wise, Austin real estate broker.
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